Issues in Page Design

This FAQ will briefly describe various issues in web pages design, and how they are normally worked around.

My page looks great in Netscape. What's wrong?

Potentially, plenty.

Sidebar: Making your pages look good in all browsers

My image map looks real nice, but a lot of people don't finish loading my page.
What's wrong?

Your image map is almost certainly too big, and you don't even notice it. This is a common problem with site designers, especially on large, well-funded sites with T1 connections. Just because your site looks fast doesn't mean the poor sap with a 14.4kbps modem won't hate you for it.

Be sure to test your site by dialing in to it on a system with a 14.4kbps modem, Windows 3.1 and a display capable of displaying 256 colours - or even less. You'll be amazed at how this transforms your site - and it's how most people will see it.

How do I shrink my images?

As we've seen, an oversized image can really turn people off. How can you make your image smaller?

Designing Down: What are the statistics?

As we gaze at the web on our 24-bit, 1280x1024 monitors, we often forget that most people who view our web sites use rather lesser equipment.

Although these statistics are not nearly as bad as I'd feared, they are certainly depressing enough. My thanks to Daniela Jorge from the Web Design mailing list for digging up these figures as an answer to a question from Ken Milburn.

Resolution Percentage
640 x 480
I make sure all my pages look good -- okay, acceptable -- at this resolution.
30.0%
800 x 600 24.3%
1024 x 768 17.8%
1152 x 864
Note: This resolution is standard for many Macintoshes, and you can also get it under Windows NT 4.0. I find it a very appealing choice for a 17 inch monitor.
2.7%
1280 x 1024
The One True Resolution for those of us with SGI workstations and 21 inch monitors. Hurrah! In all honesty, I'm surprised at the relative popularity of this resolution considering the very tiny number of people who own such glorious equipment. I guess pretty much all of us have Internet connections and are heavy web users. :-)
6.9%
1600 x 1200 1.5%
Don't know 16.5%

Unfortunately, I suspect these results are at least somewhat skewed. People who take this kind of survey are likely to be more technically clueful than the average person, and thus have higher resolution. Just as importantly, those those who have higher resolutions are more likely to know what they are. I'd bet that a majority of those who checked "Don't know" probably have 640 x 480.

Note that this is third-hand information, but probably came from one of the many WWW usage surveys floating around the net.

This reinforces the importance of having at least one machine - preferably a PC, since most web surfers use PCs - that can go down to a 640x480 resolution with 256 colours so you can test view your pages before sending them out into the cold, cruel and merciless low-resolution, low colour world.

What is the Single-Pixel GIF? Why might I want to use it?

See my detailed commentary on this subject

What is anti-aliasing, and when should I use it?

Any image that uses curves or diagonal lines can be inflicted with the dreaded "jaggies", jagged lines that make your creation look rough and crude. Anti-aliasing smooths out those lines at the expense of legibility; anti-aliased text often looks blurry and hard to read. The example below shows two sets of identical shapes, one anti-aliased and one created without its benefits:

Figure 1: Effects of Anti-Aliasing

As you can see, small text that's anti-aliased is much harder to read than text that isn't. Because of that, we recommend against anti-aliasing for text in a more or less typical size. This is why most text you see rendered as graphics is done using a large font.

However, in the larger sizes, such as the 35-point Garamond you can see here, anti-aliasing makes your text look smoother and more natural. Also note the anti-aliased diagonal line on the bottom definitely looks nicer than the non-anti aliased diagonal line below.

The bottom line is that the more complex the shape and the higher level of detail, the less likely anti-aliasing is to be appealing. Watch out for blindly anti-aliasing everything, and also watch out for blindly not anti-aliasing everything. Doing it just because it's the default in Photoshop can be a big mistake!

The Web Design Issues FAQ has been accessed times since it was created on 11:26 29 June 1996.